top of page
EA Sports FC
In the first year of including NWSL players for EA Sports soccer video game, EA Sports FC, various soccer stars from around the country were included in team promos. From discussing play rate cards, to upcoming competition, these women's soccer pros hyped each other up and engaged in some friendly competition with their MLS counterparts. The inclusion of NWSL players was a big step towards equity in women's sports and for women's athletes.
Advertising was seen across digital channels in local markets, nationally, and in POS spots wherever gaming was sold.
bottom of page